DADA is a Daily lifestyle brand, founded by Claire Olshan of Fivestory boutique in Manhattan. DADA’s guilt-free indulgences and experiential tableware bring joy, freedom, and ease into snacking, gifting and hosting.
The DADA art movement of the early 1900s was about rebelling against the status quo. The movement aimed to liberate the human imagination and bring a sense of play and humor into a rule stricken art world. The work generated by incredibly imaginative, playful artists at the height of the Dada movement has been a huge inspiration in starting this company. DADA Daily is about breaking the rules of what a snack should be. It bridges the gap between the food, fashion and art worlds by elevating daily rituals to an artful event. With its mindfully-crafted snacks (which are all naturally vegan, gluten, and dairy-free) DADA Daily is bringing beauty into typically mindless moments, inspiring the artist in everyone and making decadence a ritual.